WE SPECIALISE IN
Capturing Experiences
MAPPERS is a full service research agency established in Romania since 2002. We have extensive expertise in a wide range of industries: FMCG, banking, automotive, services, etc. In case you worry that your research project is handled by juniors, it’s time to relax. With MAPPERS you are sure to get the best value-experience ratio on the market.
We capture moments of life and turn them into insights. We use the latest technologies and research techniques to blend seamlessly into people’s lives, observe and record what they feel, see and do in relation to the subject that we are researching. We turn numbers and feelings into actionable insights that are clean, unbiased and reliable.
But with a multidimensional story behind: WHO, WHAT, WHY, WHEN and WHERE
YOUR BUSINESS
Brand, Product or Service Experiences
We record actionable feedback from the experiences brands create or sponsor across multiple channels in the physical or digital world. We find out what people think, feel or do in relation to your brand product or service.
YOUR AUDIENCE
Consumer and Customer Experiences
Understanding lifestyle and behavior is critical if you really want to know your target audience. We use modern technology and employ a range of expert qualitative and quantitative research techniques to immerse into your audience life with minimum interference.
YOUR CLIENT
Shopper Experiences
We follow shoppers throughout their journey and decision making process whether it is happening online or in the physical world. With the help of technology we can say what captures shoppers’ attention on the shelf and how they behave when shopping.
YOUR ACTION
Facilitation and Workshops
We organize workshops with decision makers, stakeholders and agencies. Our senior facilitation combined with a focused agenda and creative techniques will help your business generate best ideas, articulate strategies and get everyone on the same page. All done in a stimulating out of the office environment.
THE FACTS
Our Experience
Experience and know how, advanced quantitative and qualitative methods, digital tools, data quality, nationwide coverage all under one roof
- 200 HAPPY CLIENTS 20.0%
- 1 470 PROJECTS COMPLETED 14.70%
- 5 730 QUALITATIVE INTERVIEWS 57.30%
- 181 365 QUANTITATIVE INTERVIEWS 90%
Associations
We are proud members of trusted global and local market research professional associations
Leadership
Andreea Ioncică
Managing Director, Co-Owner
I bring a wide breadth of experience to the team, with more than 20 years of continuous practice in making sense of overwhelming complex sets of data.
Dana Levițchi
Client Service Director, Co-Owner
I am an advocate of research that answers real business questions, that facilitates solutions within the company in order to build strong, fast growing businesses.
OUR FACILITIES
Take a Look Inside
Focus Groups Facility
Focus group facility with one way mirror viewing room, Wi-Fi, web streaming
Workshop Rooms
Bar style environment, flexible setup with one break room and one plenary room, Wi-Fi and TV.
CATI Facilities
Quick and reliable data gathering at 15 workstations; 3CX recording software.
Get in touch!
We would love to speak to you.
If you are an email person
If you are in the area