Imagine a world without data?

Imagine a world without data?

Why you need to join your local insights association If you haven’t heard of it, ‘peak oil’ is a theoretical point in time when we hit the maximum extraction of petroleum from our planet, after which it is expected to enter terminal decline. The most recent prediction...

Technology is the new beast. We tamed it.

In our times, the quantitative research is reduced to technology, in other words it is assimilated to the method of data collection (online platform, mobile app…) ignoring the 2 most important components: sample accuracy and the researcher’s brain. It is like “one...